Gallery: May’s New Product Launches
With summer on the horizon, brands like Coolhaus, Enlightened and Beckon are rolling out new frozen treats, while Safe + Fair and LesserEvil are offering fruit-flavored takes on classic salty snacks. View the gallery for May’s notable launches, including new dressings from 88 Acres and offerings from This Saves Lives.
88 Acres
Seed-based brand 88 Acres is expanding beyond the snack category with the launch of a new line of dressings featuring pumpkin, sunflower and watermelon seeds. Available in five flavors -- Lemon Poppy Seed, Green Goddess, Garden Ranch flavors, Smoky Chipotle and Southwest Turmeric -- the dressings are sold online and at Whole Foods nationwide for $7.99 per 8 oz. bottle.
Scramblers
Scramblers has rolled out a line of shelf-stable, microwaveable Omelet Bars, created in partnership with organic egg producer Pete and Gerry’s. The on-the-go breakfast options are available in Ham & Cheddar and Spinach & Feta flavors, with a Chicken Chorizo variety in development, and are sold on the brand’s website for $11.99 per 4-pack.
reBLEND
reBLEND is a new line of frozen wellness popsicles made from “smoothie blends” containing fruits, vegetables and superfoods. Through its reHARVEST + rePURPOSE platform, the brand partners with farmers to use produce what would have been discarded for cosmetic reasons. The pops are sold in 5-packs for $15 or $13.50 with a subscription, available in four flavors: Very Berry Glow, Frosé All Day, Your Daily Detox and Tropical Bliss.
Primal Kitchen
Condiment brand Primal Kitchen launched a Vegan Mayo Dip & Spread made with avocado oil. The gluten-free mayo is formulated without canola oil, soybean oil, gluten, grains, or sugar and available in three flavors: Original, Rosemary Garlic and Jalapeño Lime. The Vegan Mayo is sold for $9.99 per 12 oz. jar at Whole Foods and additional retailers nationwide.
Canyon Bakehouse
Gluten-free baked good maker Canyon Bakehouse launched new burger buns made with 100% whole grain and free of dairy, soy and nuts. The buns are now available at grocery stores nationwide or online through Shipt, Instacart and Amazon for a suggested retail price of $6.49.
Enlightened
Low-carb ice cream brand Enlightened partnered with food news and recipe site Delish to launch P.B. Cookie & Brownie Dough, a new addition to the brand’s Keto Collection. Each serving contains one gram of net carbs and less than one gram of sugar, and is sweetened with monk fruit and erythritol. Available exclusively at Whole Foods, the new flavor has a suggested retail price of $5.99 per pint.
Beckon
Lactose-free dairy brand Beckon launched two new flavors -- Chocolate Chip Cookie Dough and Cookies & Sweet Cream -- available at Whole Foods Market nationwide and other select retailers for $5.99 a pint. The brand also launched larger quarts at Sprouts for $8.99.
Safe + Fair
Safe + Fair rolled out kettled popped Drizzled Popcorn available in Birthday Cake, Blueberry Cobbler, Key Lime and Dark Chocolaty flavors. The popcorn is free of the most common allergens like gluten, tree nuts, and peanuts and is available online for $5 per 7.5 oz. bag.
Dandies
Chicago Vegan Food, maker of Dandies, has released a smaller 5 oz. package for its seasonal peppermint and pumpkin plant-based marshmallows. The pumpkin marshmallows will be available shelves from September to October, while the peppermint marshmallows can be found from November through January. Available at select conventional and natural grocers nationwide, the new packs have a suggested retail price of $3.39.
This Saves Lives
This Saves Lives launched several new products this month, including a new line of peanut-free, non-GMO certified Kids Krispy Kritter Treats, which contain one full serving of fruits and vegetables in each serving. The brand also launched two new flavors of its Kids Snack Bars -- Beehive Jive Honey & Oat and Elephant Apple Crisp -- along with four new varieties of its Classic Bars -- Almond Mocha, Dark Chocolate Hazelnut, Dark Chocolate Caramel, and Dark Chocolate.
Coolhaus
Coolhaus rolled out new Multiserve Ice Cream Sammies and Dairy Free Mini Cups, available nationally at Whole Foods and for delivery through Uber Eats/Postmates.The premium ice cream sandwiches now come in a multi-pack of three 2.9 oz Sammies for $7.99, and are available in Classic Vanilla, OG Vanilla and Coffee. The new 3.6 oz Dairy Free Mini Cups are available in Best of Both Worlds Vanilla, Cookie Dough Lyfe and Dirty Mint Chip for $2.99 each.
ChocZero
Choc Zero has launched a Keto-Friendly Peanut Butter Cup with no-added sugar. Sweetened with monk fruit, the cups are available for $5.99 for six cups on Amazon and the brand’s website.
Healthy Choice
Healthy Choice rolled out Power Dressings, a new line of plant-based salad dressings made with veggies including cauliflower, spinach, red bell pepper and tomatillos, along with a blend of herbs and spices. Available in Creamy Ranch, Creamy Italian, Garden French and Greener Goddess flavors, the dressings are sold 12 oz. bottles with a suggested retail price of $3.99.
Field Roast Grain Meat Co.
Field Roast Grain Meat Co added Plant-Based Nuggets to its plant-based appetizer and entree offerings. Made from ingredients such as roasted garlic, wheat and pea protein, the nuggets contain 14 grams of protein per serving. Field Roast debuted the new offering at Albertson’s, Sobey’s and Price Chopper and will also be launching them into foodservice.
R.E.D.D.
R.E.D.D. launched R.E.D.D. Boosts, a smaller, nutrient-dense protein bar containing 80 calories and one gram of sugar. The bars, which come in Chocolate and Peanut Butter flavors, are sold in 36-packs for $40.
LesserEvil
The latest launch from LesserEvil is a trio of fruity organic popcorn with flavors -- Pink Grapefruit, Lemonade and Watermelon Hibiscus -- inspired by popular sparkling water trends. The limited edition popcorn is sold on the brand’s website and Amazon through the summer, while Whole Foods will carry the Lemonade and Pink Grapefruit flavors nationwide for $3.99 per 5 oz. bag.
Lakanto
Lakanoto launched a reformulated version of its sunflower and cocoa-based Suntella spread. The product now has a richer chocolate flavor, less separation and a more spreadable consistency, in part due to a decrease in the amount of coconut oil used in the product.
