Regional Sales Director

Brew Dr. Kombucha

Position Summary: The Regional Sales Director will lead the sales efforts for the BDK brand family in key account management, distributor management, and retail execution in the Pacific NW region.


Job Responsibilities:

  • Build plans to execute the strategic plan on a territory and brand level and maintain overall responsibility for growing total territory distribution points.

  • Manage the regional sales team and execute the strategic plan while meeting the needs of wholesale and retail customers.

  • Ensure that the team achieves growth targets and account visits.

  • Directly manage the team in all aspects of assigned sales territory.

  • Establish distributor relations, attend launches, and grow distributor relationships.

  • Complete applicable reports, monthly expense reports, and other surveys and reports as required.

  • Develop the team as necessary, ensuring salespeople are maximizing efforts in the field.

  • Manage the headquarters calls at all regional grocery chain accounts.

  • Secure display/secondary space, shelf space, and share of cold box

  • Improve BDK location to either #1 or #2 in every account. Secure a second point of distribution in the store, building displays, end caps, resetting cold boxes, and increasing visibility through point-of-sale

  • Maintain favorable business relationships and communication with account owners, managers, and buyers

  • Identify and successfully sell to new customers

  • Develop proposals for prospective customers and deliver sales presentations

  • Introduce and sell in new flavors and packages, including activities to support sell through

  • Create and implement programs designed specifically for on-premise accounts

  • Conduct employee, distributor, waitstaff/bartender education seminars

  • Work with distributors to build awareness of our portfolio and programming

  • Assist in distributor BDK and Kombucha education

  • Partner with distributors to ensure fulfillment of accounts’ needs

  • Work with distributor reps to open new accounts; sell in incremental flavors and packages, etc. by doing ride alongs / ride withs

  • Make sure distributors have enough POS materials and each rep has the necessary monthly amount

  • Build a trimester plan for your region, break out the expected revenue by territory and build a forecast for expected revenue, volume, and expense management within your region

Qualifications and Experience:

  • Be an energetic, enthusiastic, self-motivated, self-disciplined, competitive, assertive, confident, goal-oriented self-starter with the desire to succeed

  • Be able to work independently and with the rest of the sales and marketing team to accomplish goals

  • Be able to manage a territory from a home-office base

  • Ability to manage multiple tasks with strong attention to detail

  • Have excellent problem solving and time management skills

  • Possess excellent verbal and written communication as well as interpersonal skills

  • Be able to travel daily, work flexible hours including nights and weekends

  • Be proficient with both email and Microsoft Office

  • Commit to constantly improving knowledge of BDK products, Kombucha, and the general beverage industry


Other duties:

Please note this job description may not cover or contain a comprehensive listing of activities, duties, or responsibilities required of the employee for this job. Duties, obligations, and activities may change at any time with or without notice.

About Brew Dr:

In 2006, our CEO Matt Thomas founded Townshend’s Tea Company to bring the various ways tea is prepared all under one roof. Two years later, he started Brew Dr. Kombucha in the kitchen of the teahouse. Today, Brew Dr. operates from a 50,000 sq ft brewery in Tualatin, Oregon, and our products are sold in all 50 states and across Canada.

Mission Statement:

Explore tea, thoughtfully. Craft quality, tasty tea beverages with thoughtful care for our people, ingredients, and the planet.

Statement of Diversity & Inclusion:

Brew Dr. Kombucha is committed to maintaining a diverse, inclusive, and equitable workplace founded on respect, acceptance, and appreciation for all individuals.  Fostering a positive, inclusive, and diverse workplace is integral to growing the creative and collaborative organization that we believe is critical for sustained success.  With this in mind, we will strive to create an inclusive workforce that fully represents different cultures, backgrounds, and perspectives.  We will ensure that our employment practices support and promote diversity, equity and inclusion.  

Proud to be a B Corp:

Brew Dr. is proud to be the first national kombucha company to become a Certified B Corporation, joining the growing number of companies using business as a force for good.

Certified B Corporations meet rigorous social and environmental performance standards, public transparency, and legal accountability to balance purpose and profit. Of the 40,000+ companies who have taken the assessment, only 5% passed to become B Corps. We’re proud to be in that 5%!

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