Community Growth Manager

Oats in Coats

Company Overview

Oats in Coats is on a mission to encourage healthy eating and kindness among kids through food and storytelling. Our first products include oatmeal free of the top 10 allergens so that more kids can enjoy. Our affable mascot Oatis and his preposterous pals keep things fun around the breakfast table with their grocery stories and morning sillies. Check us oat at and @oatsincoats on social. We’re just getting started!


We’re seeking a creative and extroverted entrepreneur to develop and nurture the Oats in Coats community. You will work closely with the company’s two co-founders to conceptualize and execute a community building strategy that aligns with our overarching brand and marketing goals. This job starts remote, but we'll prefer someone who can eventually work in either NYC or Austin.

What You’ll Do
  • Create and execute a community building strategy that is aligned with overarching brand and marketing strategy

  • Build and nurture IRL and digital communities that include affiliates, influencers, celebrities, other brands and organizations

  • Manage affiliate campaigns and programming, including building brand briefs that communicate our objectives, negotiating terms and conditions and monitoring and reporting campaign performance

  • Monitor community engagement and sentiment, reporting bimonthly on KPIs and trends

  • Represent Oats in Coats through direct and timely communication with customers and community through email, social DMs and comments, reviews and other channels

  • Manage Oats in Coats organic social feeds

Who You Are
  • A self-starter, hungry to grow and learn alongside our company

  • Seasoned but scrappy, ideally with 3-5 years of experience; CPG or media a plus

  • Creative and collaborative - you enjoy working with others to discover new opportunities and find novel solutions

  • Organized, working 60-90 days ahead in the calendar

  • An excellent communicator and storyteller

  • Kind

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