Area Sales Manager - New York Metro


At Sound, we’re on a mission to make sparkling drinks that taste fantastic — and give you peace of mind. Our secret? Tea, yes. Sugar, never. And as for artificial flavors — do you even have to ask?  We make tea-based sparkling beverages that are completely unsweetened and certified organic. 

Sound is looking for an Area Sales Manager in the New York, NY market to join our growing team.  We’re looking for someone who has sales experience (ideally within the beverage industry), and who’s willing to wear many hats as part of our small and scrappy team.  You’ll work directly with our DSD Distributor (Dora’s Naturals) and other distribution partners in the area to support existing accounts and aggressively pursue new ones as we build Sound into the leading sparkling beverage brand on the market.


What you’ll do:

  • Manage and expand Sound’s sales in the New York metro area in coordination with our distribution and merchandising partners.
  • Be Sound’s feet on the street in the market and conduct frequent route-rides with our DSD Distributor (Dora’s Naturals).
  • Maximize Sound’s in-store presence via shelf merchandising, placement of product displays/case stacks and POS.
  • Track, analyze and optimize sales traction in the area to meet established KPIs.
  • Participate in field marketing initiatives as needed within the market.


You should have:

  • Experience in consumer Food/Beverage product sales
  • Strong interpersonal skills and professional demeanor in working with co-workers, distributors, retail reps and consumer
  • Ability to formulate account strategies and execute against them
  • A general understanding of product pricing, margin structure and promotional strategy
  • Entrepreneurially minded and willing to take on tasks outside of the expected roles and responsibilities
  • Ability to use basic features in MS Office Suite (Outlook, Excel, Word, Powerpoint)
  • A passion for health and wellness, and the Sound brand values and product characteristics
  • A valid driver's license.

Want to learn more about Sound?  Check us out at

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