NYC Sales Ambassador

Abandoned Hard Cider

The NYC SALES AMBASSADOR is responsible for executing within key on- and off-premise accounts by growing sales and market share through product distribution, display execution and promotion within their assigned area. This position will concentrate on NYC and with a focus on the retail execution of the Abandoned Hard Cider can format. The NYC Sales Ambassador will spend approximately 90% of their time in retail execution. 


  • Retail Execution

    • Call on existing account base within an area to obtain new orders, execute promotional activity and increase shelf space

    • Solicit new accounts to increase volume/distribution within the assigned sales area

    • Identify new retail opportunities and sell/execute against those opportunities

    • Ensure proper merchandising of product and point-of-sale materials according to our brand standards

    • Generate sales by maintaining/increasing shelf facings and positioning

    • Identify quality concerns and report using appropriate procedures 

    • Coordinate events and promotions to deliver greater brand awareness 

    • Conduct retailer educations, cider tastings and other events as needed

    • Accomplish sales goals in accordance with our defined selling technics and Minimum Performance Standards (160 Calls/Visit per month and sales goals)

    • Coordinate and conduct team sales calls (ride alongs) with Union Beer Distributors

    • Provide exceptional service to assigned accounts with the goal of becoming their craft cider consultant

  • Sales Administration

    • Compile and submit reports on assigned area and general market information to management team and Union Beer Distributors

    • Complete monthly sales call calendar by the 20th of the previous month

    • Utilize sales tools (VIP etc.) effectively

    • Recap weekly accomplishments to wholesaler 


Education & Experience

  • Minimum of two (2) years of NYC sales experience required

  • Previous sales experience in the alcohol beverage industry is preferred

  • Minimum 2-year college degree or equivalent experience is preferred

Additional REQUIREMENTS to consider before applying

  • Must have a valid Driver’s License with a driving record free of any major violations in the last three years

  • Hours and days will vary according to business need and can include nights and weekends

  • Moderate travel (up to 30%) required, primarily to customer sites and required meetings

  • You MUST be at least 21 to work for Abandoned Hard Cider

Compensation: Compensation commensurate with experience and cider perks

** This position will remain open until filled; online applications will be reviewed weekly **

Abandoned Hard Cider is an Equal Opportunity Employer



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