NOSH LiveNosh

Non-Alcohol and Beyond Beer Brand Manager

Watkins Distributing

Non-Alcohol and Beyond Beer Brand Manager

Job Description


As the Non-Alcohol and Beyond Beer Manager, you will be responsible for building profitable volume of all assigned brands through the expansion of outlet distribution, effective merchandising and superior execution of promotional programs.  This position will be responsible to work with management to develop and build our non-alcohol and beyond beer portfolio. The Non-Alcohol and Beyond Beer Manager will create annual business plans to meet KPI targets, specifically volume, revenue and profit. The Non-Alcohol and Beyond Beer Manager will manage key customers and develop programs to drive category growth. The ideal candidate is self-driven and looking to be a part of an emerging portfolio within an established wholesaler system.


•Execute the sales plan for each supplier and develop appropriate action plans and account presentations.


•Secure new outlet availability through route rides, crew drives, account presentations and local key account calls as required.


•Provide ongoing communication to each area sales team and act as primary contact for all NA suppliers.


•Assess and review regular recaps outlining objectives and results.


•Determine any course corrections in regards to SKU rationalization for distributor and customers.


•Responsible for all forecasting, ordering and submitting bill backs of NA portfolio.  


•Assist area manager with price activity, bill backs, and other administrative duties as assigned.


  • Possess superior customer service skills



Job Requirements:


•High School Education; Bachelor degree preferred

•Valid driver’s license

•3 years’ experience in sales and management, preferably in the non-alcoholic beverage and/or consumer products industry; 3+ plus years’ experience in sales and management is preferred

•Ability to travel throughout Idaho

•Salary: DOE


Note: We are located in Idaho and have offices in Coeur d’Alene, Idaho Falls, and Jerome. We are open to the candidate living in any one of these territories.

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