NOSH Live Winter 2020 — Agenda
Dec. 14-16, 2020
Eastern Time
MONDAY, DECEMBER 14, 2020
Event Welcome and Platform Introduction
We hope everyone will start by watching the introductory video when you first enter. It’s the best way to find out how to make your way around and find content and people who can help you take your business next-level.Legal Issues for Food Makers
From finance to formulas, contracts to corporate structure, here are some of the legal basics that food entrepreneurs need to know when they're making key decisions. Like operations, having a firm legal foundation can keep your new empire from crumbling.- Rick Jordan, Co-Chair, Venture Capital and Emerging Growth Companies Practice; Shareholder (Polsinelli)
- Adam Hull, Co-Chair, Venture Capital and Emerging Growth Companies Practice; Shareholder (Polsinelli)
An Investor's View
In this session, we’ll go inside the mind (and pocketbook) of an investor, learning what they look for when considering companies for investment. We’ll also hear the best ways to approach investors and what to make sure you have prepared to discuss in initial meetings.- David Levinson, Principal (AF Ventures)
Working with Copackers
For many brands, your route to market will include working with a copacker. Having the right relationship will make this process smoother, and in this session we’ll cover key points you’ll want to discuss with any copacker, from the initial contracts through production.- Brandon Hernandez, Co-Founder (Whole Brain Consulting)
Designing for Ecommerce and Brick and Mortar
For many brands, your packaging and label are your best chance to convince a customer to give you a try. But with the rise of D2C, it’s not just about standing out on shelf. This presentation will show you how to make a product that stands out on shelf and on screen and give you advice on the visual cues that establish your brand.- Becky Nelson Dahl, Founder and Creative Director (Bex Brands)
Brand Finance: Market Trends in Deal Flow
- Nick McCoy, Managing Director & Co-Founder (Whipstich Capital)
PR Strategies for Emerging Brands
It doesn’t matter how great your product is, if consumers and the industry doesn’t know about it, you might not go as far. In this session we’ll hear some of the key ways you can amplify your brand and message from a PR firm who works with some of the top emerging brands.- Monica Guzman Escobar, CEO (Startr Co.)
Scaling in Retail Responsibly
It can be tempting to say yes to every opportunity that comes your way, but this can result in a situation where your company moves too fast. In this session we’ll learn how brands can think about creating a sustainable growth plan that sets them up for long term success.- Andrew Lema, Founder (Off The Ground Consulting)
- 12:00 PM – 1:00 PM
Q&A: Legal Issues for Food Makers
- Rick Jordan, Co-Chair, Venture Capital and Emerging Growth Companies Practice; Shareholder (Polsinelli)
- Adam Hull, Co-Chair, Venture Capital and Emerging Growth Companies Practice; Shareholder (Polsinelli)
- 12:00 PM – 1:00 PM
Q&A: An Investor's View
- David Levinson, Principal (AF Ventures)
- 12:00 PM – 1:00 PM
Q&A: Working with Copackers
- Brandon Hernandez, Co-Founder (Whole Brain Consulting)
- 1:00 PM – 2:00 PM
Q&A: Designing for Ecommerce and Brick and Mortar
- Becky Nelson Dahl, Founder and Creative Director (Bex Brands)
- 1:00 PM – 2:00 PM
Q&A: Brand Finance: Market Trends in Deal Flow
- Nick McCoy, Managing Director & Co-Founder (Whipstich Capital)
- 2:00 PM – 3:00 PM
Q&A: PR Strategies for Emerging Brands
- Monica Guzman Escobar, CEO (Startr Co.)
- 2:00 PM – 3:00 PM
Q&A: Scaling in Retail Responsibly
- Andrew Lema, Founder (Off The Ground Consulting)
- 3:00 PM – 4:30 PM
Product Development Speed Dating
- John Kaufmann, Snacking EUM Lead / Sr. Director RD&A - Savory Snack (Kerry)
- Courtney Schumacher, Marketing Manager - Food (Kerry)
Please note that event agendas are subject to change.