SUMMER 2019 | JUNE 10+11 | NEW YORK, NY
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The Venue
THE ENTREPRENEUR'S JOURNEY: LESSONS FROM LATE JULY SNACKS
Late July Snacks founder Nicole Bernard Dawes discussed her journey as an entrepreneur and the tough decisions founders need to make in order to survive. Founded as a cracker brand and later adding cookies, Late July’s first seven years saw the company grow to about $8 million in annual sales. But after the sudden death of her business partner — her father — the company needed to make radical changes to survive. In 2010 Late July discontinued its cookie line and released a line of tortilla chips. The decision paid off and sales skyrocketed from $8 million to more than $130 million in 2018. While one key takeaway was knowing when to kill your darlings, Dawes emphasized the significance of creating trust with the consumer and with your employees by cultivating a strong internal culture.
INDUSTRY ALL STARS HAVE SPOKEN AT NOSH LIVE
NEXT CONFERENCE: NOSH LIVE SUMMER 2019 IN NEW YORK CITY
The next NOSH Live conference takes place at the Metropolitan West in New York, NY on June 10th and 11th. More than 300 natural food industry founder and executives come together to move their businesses forward and discover what's next for the industry. Plan ahead and secure your seat at the two-day conference for the natural food industry.